Dailymotion partners with Viral Spiral to host world’s most popular user-generated content
Dailymotion, one of the world’s biggest video platforms, has signed a partnership with Viral Spiral, the leading agency for creators of viral videos, which also helps major brands, agencies and producers leverage that content to drive audience and engage customers.
The deal will give Dailymotion users around the world access to thousands of the best videos from Viral Spiral, with new content being added weekly.
Viral Spiral will gain access to Dailymotion’s large global audience, giving corporate partners a wider reach and content creators opportunity to further monetise their content through Dailymotion’s advertising revenue sharing arrangement.
CEO and Founder of Viral Spiral, Damian Collier, said: “At Viral Spiral, everything we do is geared towards connecting engaging content with audiences. This partnership with Dailymotion will allow us to do so on a significant scale, through Dailymotion’s global reach.”
Marc Eychenne, Head of International Content at Dailymotion, said: “Some of the most popular video content today is user generated, but the quantity of it makes it hard to pick out the best. Viral Spiral is an expert in identifying the most interesting creative content and supporting users to make the most of it. This deal will allow our users to benefit from their innovative approach and access the newest and best viral videos. And it will help those that created them benefit from increased reach and an easy way of monetising their content”.
To watch Viral Spiral videos visit: http://www.dailymotion.com/Viral-spiral
Dailymotion is one of the biggest video platforms in the world with 120 million monthly unique visitors (Comscore, 2013) generating over 2.5 billion video views every month. Dailymotion is the most popular European site – across all categories – in the world according to comScore.
Using the most advanced technology for both users and content creators, Dailymotion provides HD video in a fast, easy-to-use online service. Dailymotion offers a high quality user experience across all digital devices (computers, mobile devices, connected TVs and tablets) via one of the most powerful video players on the market.
Dailymotion offers the best content from users, independent content creators and premium partners in the media and entertainment industries all over the world. Dailymotion provides free access to live content such as cultural events, sport competitions around the world or breaking news as it happens, and allows its users to watch free or on-demand movies, series or creative and exclusive programmes from an international catalogue of tens of millions of videos.
Dailymotion is available around the world in 18 different languages and 35 localised versions featuring local home pages and local content.
For further information, please visit: www.dailymotion.com.
To download a Dailymotion logo please visit: http://press.dailymotion.com/?page_id=346
About Viral Spiral
Founded in 2011 by entrepreneur and producer Damian Collier, Viral Spiral works with major Brands, Producers and Networks/Studios to help them grow audience, engage consumers and build brand loyalty, by connecting them with the world’s most popular organically-shared content.
Described by some as the “Getty Images for trending content”, Viral Spiral’s creative and innovative team has connected the best of that content with (amongst others) MTV, Coca-Cola, Nickleodeon, Leo Burnett, Saatchi & Saatchi, BBH, Samsung, Google, Sony Playstation, Blackberry, Ellen de Generes and Fuji.
Viral Spiral also exclusively manages and monetizes the world’s largest Network of viral videos, generating over 200M views/month including “Charlie Bit My Finger!” (the most-viewed UGC viral video of all time, with over half a billion views in total) and many online creators with large subscriber bases and runs the world’s largest Vine network comprising almost 50 million followers.